News Wrap-Up: Facebook Fallout and more
Last week was full of more news on Facebook which is still reeling from the fallout of the Cambridge Analytica scandal. Today I’m supplying a collection of curated articles to get you up to speed! They range from Facebook changing 3rd-party settings, ad-tech changes, advertisers’ responses, the slowing down of #deletefacebook, to Snapchat’s trolling. However other platforms are waiting in the wings; LinkedIn just announced that they now have Video Ads available.
The first quarter of 2018 has been a rollercoaster for Facebook’s relationships with advertisers, brands and its own users. Perhaps, Facebook’s January newsfeed changes were its preemptive response to avoiding another Cambridge Analytica scandal. Time will tell if Facebook is able to return to its “community” feel without offending advertisers and respecting users’ privacy.
After the recent Cambridge Analytica scandal involving Facebook where user data was illegally accessed and logged, as well as the subsequent revelation that the Facebook Messenger app has been logging all calls and messages made on users' Android phone, you would have thought that users would perhaps exit the otherwise popular social media network.